AI Insights · Timothy · January 2024
Top 5 Netflix Games Performance in Kenya Q4 2023
In Q4 2023, the top 5 Netflix games in Kenya saw varied performance across weekly downloads, revenue, and active users. Key highlights include significant engagement for Football Manager 2024 Mobile and notable activity for GTA titles.
In the fourth quarter of 2023, the top 5 Netflix games in Kenya exhibited diverse performance metrics, with some apps showing notable engagement in terms of weekly downloads, revenue, and active users. Here are the key insights from the quarter:
Cats & Soup experienced fluctuations in its weekly revenue, peaking at $25 in the week of November 20 and concluding the quarter with $8 in the final week of December. Weekly downloads were minimal, recording only 1 download in the week of December 4.
Football Manager 2024 Mobile saw a progressive increase in weekly revenue, starting at $18 in early December and maintaining $12 in the last two weeks of the month. Weekly downloads peaked at 1,049 in the week of December 4, while weekly active users grew steadily from 643 in early November to 2.2K by the end of December.
Netflix Stories had a modest revenue performance, with peaks of $9 in late October and $8 in late November. Downloads were highest in the initial weeks, with 251 in mid-October, but saw a decline to zero in December. Active users decreased from 150 in late September to just 50 by the end of December.
GTA: Vice City – NETFLIX, released in mid-December, generated $18 in revenue in its first full week. Downloads were highest in its debut week with 579, and active users increased from 499 in the first week to 901 in the second week, before settling at 646 by the end of the month.
GTA: San Andreas – NETFLIX also launched in mid-December, earning $8 in its first full week. It recorded the highest downloads among the top 5, with 1,651 in the week of December 18. Active users peaked at 2.5K in the same week and remained relatively stable at 2.5K by the end of December.
These metrics, sourced from Sensor Tower, provide a snapshot of the performance of Netflix games in Kenya during Q4 2023. For more detailed insights and trends, visit Sensor Tower's platform.